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Home Staging — Is it really that important?

By July 19, 2017November 6th, 2023Home Sellers, Judi's Blog

You’re already paying for the repairs on your home before the sale, and investing so much of your time ensuring everything works perfectly. Do you really have to stage your home also?


If you want to sell faster –and for a higher dollar amount, you do.


Here are a few reasons why home staging is so important.


What are the Benefits of Home Staging?


1. Your Home Will Jump Off the Page in Photos

Photos are the first thing a potential buyer sees of your home and every potential buyer searches the web, peering through a vast array of photos.  Yours must stand out.  We want a potential buyer to think, “wow, I need to see that home!”


Staging de-clutters and helps illuminate a home’s best features to showcase it at its best. Additionally, staging a home will help draw the eye away from any lackluster or problem areas.


2. Buyers Can Visualize the House as a Home -Enabling Faster Sales

You may be selling a house but the buyers are looking for a home to live in.  And, to make memories with their family and loved ones. When you invest your time in staging your property to provide a welcoming vibe, buyers can easily imagine spending their lives in comfort in the house.  And, staging helps create favorable conditions for quicker decisions.


A recent survey revealed that more than 8 out of every 10 buyers are able to visualize a property as their future home better when it is staged.


So, when you stage a home, you are giving a sneak peek of what the buyers could live like in your home. Kind of like putting out a “Welcome Home” sign up.


2. You Will Seal a More Lucrative Deal

Did you know?

Staged homes are typically sold at 6% ABOVE the average asking price. What’s more, staged homes also spend less time on the market as compared to their un-staged counterparts. This gives you an amazing opportunity to seal the deal at a higher price than you would without the staging! The buyers get a nice home, you get a better price, and your time on market is reduced – a sweet deal.


It’s a win-win!


3. Your Online Photos Will Wow the Buyers

Buyers today are smarter and conduct their own research about the properties available in the area they prefer. And often, their research medium is the online world.


Staging a home is a strategic process designed to draw the buyer in.  The difference in photos from a staged and un-staged home can make a dramatic difference. And this difference could be the deciding factor in whether the prospective buyer decides to take a closer look.


Bottom line: There will be more buyers looking back at the pictures of your house and deciding they would like to see it!


With a staged home, you will have a better chance of gaining the attention of the buyers and also increase the likelihood of a higher profit.


What Options Do You Have in Staging?

You can either stage your home on your own or have a professional team of stagers take care of it. However, staging has become so affordable, we recommend you get a professional to do their magic as the difference can be dramatic.


Using a Professional Home Stager—How Much Will It Cost?

Staging prices range based on the size of a home and from stager to stager. Your professional realtor can help you find a high-quality stager at an affordable price for your home.  Accessory staging generally ranges from $500 – $1000 and then monthly rental after that.


Most professional realtors include a staging consultation in their listing fee, so generally, you should not be asked to pay for that additional charge.   Many realtors hire a stager for a consultation even on the most luxuriously decorated homes so they are ready for the camera’s eye. Every home needs staging to bring it to its fullest potential.


Staging a Home On Your Own

For the homeowners that have a keen eye for aesthetics and a knack for Pinterest idea curation, good for you! Just take note that staging requires time. So, make sure to allocate enough time to handle the task. And, be prepared to reduce, remove, and declutter.


For sellers, home staging works wonders in terms of better sales. And, whether you choose to hire stagers — or stage your home on your own, weigh the pros and cons and see what works best for you.


Just don’t skip the process as it is very important.

About the Judi Wright Team

Judi Wright/The Judi Wright Team is a real estate group specializing in the suburbs of Frisco, Plano, and surrounding areas. Named the “Best Realtor in Dallas,” by D Magazine eleven times and a Five Star Realtor with Texas Monthly, Judi is also a Company-Wide Top performer with Ebby Halliday and the #1 Top Small Group for Ebby Halliday Frisco.

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